Category: Selling Skills

Build On Strengths to Build Confidence & Consistency

Sales and business development often depend as much on confidence and consistency as on technical skills. One way to become more confident and consistent is to build on strengths when developing or refining our skills. Consider the following: Magic Ingredients?Confidence plays a major role when interacting with others. It can serve as a critical multiplier […]

Harder Questions?

Gretchen Gordon, founder of Braveheart Sales Performance once wrote, “The harder the questions, the easier the sale.” So true! Gordon also cited an Objective Management Group study indicating only 11% of salespeople ask the most important question when necessary. So disappointing! Gordon attributes a “loss of emotional discipline” or too much concern over being likable as root causes […]

Closing v. Trial Closing

Closing the sale is a skill we’re asked about frequently – and one surrounded by a great deal of mystery. One area of confusion that can, when demystified, result in a healthy increase in closing rates, is the difference between “closing” and “trial closing.” Closing is the act of seeking a decision, usually through the […]

The Truth About Habits & Sales Success

Habits play a significant role in shaping our lives. Whether it’s maintaining a healthy lifestyle, achieving professional or sales success, or nurturing positive relationships, the power of habits cannot be underestimated. In fact, Aristotle claimed that ninety-five percent of everything we do is a result of habit! But forming good habits is a challenging process […]

The Power of Storytelling

While we have shared content on this topic in the past, we recently came across a most compelling article published by Forbes in which author Candice Georgiadis reaffirms our findings very nicely. “At its core, storytelling refers to the art of crafting narratives that capture the essence of your brand and appeal to your audience. It also […]

The Science Behind Storytelling

Storytelling can be a highly effective tool for leaders and sales professionals! An article recently published on inc.com provided a concise but thorough explanation of why. “Storytelling is not something we do. Storytellers are who we are,” wrote author and Harvard Instructor Carmine Gallo. His article goes on to explain the evolution and neuroscience associated […]