Have you experienced the power of storytelling in a business environment, or possibly put your ability to relate compelling stories to practical use?
If not, possibly you are wondering how or if storytelling is, in fact, a powerful business communication tool?
For answers to this and similar questions, such as why storytelling is so effective and how it might be used to your advantage, you might find this short video by presentations expert David JP Phillips of interest.
In the recorded TEDxStockholm talk David shares key neurological findings on storytelling and, with the help of his own stories, explains some of the physiological reasons why storytelling can be so powerful.
Watch on YouTube