Selling is a people business.
People buy from people, and most often, from people that they like. But what makes one sales rep more likable than the next? Surely all, or at least most sellers try to be likable!
Attitude makes the difference.
A positive attitude is not only easily recognizable, but it’s catchy.
Sellers who possess truly positive attitudes “assume the sale.” They honestly expect the best from customers and prospects, and they offer their personal best as well.
Positive people tend to react to things positively as well and, more importantly, tend to bring about positive reactions from others.
Possibly W.W. Ziege summed-it-up best when he said, “Nothing can stop the man with the right mental attitude from achieving his goal. Nothing on earth can help the man with the wrong mental attitude.”